The success of your feedback largely depends on the chosen Question Format. Let's explore the available formats and the specific requirements for each, ensuring that you collect the feedback that aligns with your event's goals:
i) Text Format: The text format is a versatile option for gathering open-ended feedback. It empowers attendees to provide detailed and expressive responses to a wide range of questions. Here's what you need to know:
Text Format Description: In the text format, attendees answer questions with written responses, allowing them to express thoughts, opinions, and feedback in detail.
Allow Long Answers: Enable "Allow long answers" for extensive and in-depth responses, perfect for questions that require elaboration, detailed comments, or thorough explanations. This feature encourages attendees to express themselves fully.
The text format is the right choice when collecting qualitative feedback, opinions, suggestions, or information that demands detailed responses. Customize "Question is required" and "Allow long answers" to tailor the format to your specific feedback needs and encourage rich, expressive responses.
ii) Choice Format: The choice format is an efficient method for collecting feedback when you want attendees to choose from predefined options. Here's all you need to know about it:
Choice Format Description: With this format, attendees receive a question and a list of predefined answer choices. They can select one or more options that best reflect their feedback or response to the question.
Allow Multiple Answers: By enabling the "Allow multiple answers" option, respondents can choose more than one answer from the provided list. This is especially useful for questions where multiple options may apply. For example, you can ask attendees to select all the session topics they found interesting during a conference. With this option activated, attendees can choose multiple topics if they found more than one interesting.
The choice format is versatile and ideal for gathering feedback on a wide range of topics, allowing attendees to express their preferences or opinions by selecting predefined options. Customise the "Question required" and "Allow multiple answers" options to adapt the format to your specific feedback needs and enhance the overall quality of responses.
ii) Star Format, Mood Format and NPO: When utilizing these formats for your event feedback, you are inviting attendees to provide ratings or express their mood or satisfaction levels. Here's a detailed breakdown of each:
Star Format: In this format, attendees are typically asked to rate their experience using a star rating system, where a higher number of stars indicates a better experience. For example, you might ask attendees to rate the event on a scale of 1 to 5 stars, with 5 being the highest rating. This format provides a quick and visual way to gauge attendee satisfaction.
Mood Format: Mood format questions allow attendees to express their emotional state or mood regarding the event. They may select from a range of mood options such as happy, satisfied, neutral, or dissatisfied. This format provides insights into the emotional impact of the event on attendees.
NPO (Net Promoter Score): The Net Promoter Score is a popular metric used to gauge attendee satisfaction and their likelihood to recommend your event to others. Attendees are asked to rate on a scale from 0 to 10.
iv) Slide Format: When using the Slide Format for your feedback questions, you are essentially presenting respondents with a sliding scale to gauge their opinions or experiences. To effectively utilize this format, follow these steps:
Define the Range: First, you'll need to set the range for the sliding scale. This range determines the span from the lowest to the highest values that respondents can select. For example, if you're collecting feedback on the quality of a service, you might set the range from "Very Poor" as the low value to "Excellent" as the high value.
Specify Low and High Values: Clearly define what constitutes a low value and a high value within the chosen range. Make sure these definitions align with your specific question and the context of your event. This step is essential for ensuring that respondents understand the scale and can provide feedback that accurately reflects their opinions.
By effectively setting up the Slide Format and clearly defining the range and values, you'll gather feedback that provides a nuanced understanding of attendee opinions and experiences. This format is particularly useful when you want to capture a spectrum of responses, making it ideal for questions where respondents' perceptions may vary widely.
v) Question Is Required: To gather well-rounded feedback, it's advisable to make the question required. This ensures that you receive responses from all attendees, allowing you to accurately gain insight into your event.
Congratulations! You've reached the end of the guide on choosing the right question formats for your event feedback. With the knowledge you've gained, you can now design questions that yield valuable insights and improve your future events. Remember, effective feedback is the key to enhancing the attendee experience and making your events even better.